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[Beaver-devel] no prescrition 70%off

From: Kendrick Beck
Subject: [Beaver-devel] no prescrition 70%off
Date: Fri, 08 Oct 2004 19:07:11 -0800










In recent years, consumer demand for a lighter load and smaller products has inspired many companies to merge two products into one. You can now have a camera in your cell phone, a GPS tracker in your PDA, and an MP3 player in your…sunglasses? Yes, Oakley recently revealed a new product called Thump, which integrates an MP3 player into a pair of the company's sports-style shades--perhaps a better name would have been EyeTunes. Compatible with both PCs and Macs, the Thump will debut this holiday season in 128MB ($400) and 256MB ($500) versions.


Upside: Despite all of the extra components required to turn an ordinary pair of sunglasses into a music-bumping device, Oakley's Thump appears sleek and streamlined, with not a single wire to worry about--great for runners and bikers. The compact earbuds are actually connected to the frame, and thanks to a swiveling, adjustable arm, they can be flipped up to allow you to talk to someone without music blasting in your ears. Unlike TDK's Mojo 1 headphone-style MP3 player, which also eliminates cords, Oakley's Thump serves another purpose: stylishly protecting your eyes from the glare of the sun.


Downside: If you tend to lose sunglasses, this probably isn't the product for you--the 256MB Thump will set you back a wallet-wrenching $495. For that much dough, we'd also like a few more style options.


Outlook: We definitely appreciate a device that helps eliminate wires, but we're not convinced many people are going to run out and drop almost $500 on an MP3 player, even if it comes in a slick-looking pair of sunglasses. Hopefully, Oakley will drop the price in time for the holiday rush.

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